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What is OTT Technology? Everything You Need to Know

The over-the-top market is witnessing innovative and advanced transformation which enables customers to access anything and everything they want in a single space. There have been predictions with the incredible growth of digital TV and streaming in the last couple of years.  This has duly accelerated further during the development of COVID-19 pandemic. Stuck at

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How to Create & Launch an Android TV App For Your Brand?

In today’s era of advanced TV technology, enjoying content on big screens has taken on a whole new dimension, thanks to the rise of Smart TV sets. Nevertheless, when it comes to choosing the perfect Android TV app builder, users often find themselves exploring various options.  Android TV app development offers users a seamless transition

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What is Linear TV? The Difference Between Linear TV vs OTT

The traditional television industry is undergoing significant changes due to the increasing popularity of new content consumption habits among audiences. This shift is disrupting the entire linear TV market. According to statistics, the majority of linear television viewers fall into the category of older audiences, typically aged 35 or older.  Turning our attention to focus

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What is Near Video On Demand and How Does NVOD Work?

There lies a perception about the broadcasting industry which states that each person interacts with their TV demands with an instantaneous response acquiring constant gratification.  When we see on demand videos have the potential to provide individual television viewers nearly with an instant access to the wide range, there seems to be another dimensional approach. 

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What is OTT in Telecom? How is Impacting Telecom Providers?

Hello! The evolution of OTT has led to many advancements in its allied fields, especially technological advancements. Sure enough, it has also positively affected the Telecommunications or Telecom industry. In this article, we will delve a bit deep into the said impact.  If you are one to wonder how it could transpire in the first

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